“The Greatest Hits” celebrates the meeting between Ferrari and international music, telling a story of passion, creativity and performance.
The exhibition unfolds through iconic images and original content designed to guide visitors on a unique immersive journey. A series of exclusive podcasts produced by Chora Media, with the participation of journalist Federico Buffa, share anecdotes and reveal deep connections between artists and automobiles, offering an intimate perspective on the dialogue between music and Ferrari.
On display are legendary models accompanied by the stories of their famous owners: the 250 GTO of Nick Mason, the 250 GT Lusso of Herbert von Karajan, the one-off SP12 commissioned by Eric Clapton, the 512 TR of Colombian artist J Balvin and the latest SF90 XX owned by Swizz Beatz.
